Our team has just wrapped a three-and-a-half month docu-style production for Pay it Forward, a longtime client of ours whose mission is to provide supportive sober living for those in treatment and recovery. Earlier this year, Pay it Forward asked us to help them produce a story about their friend and former resident, Ken Anderlitch, who planned to run across Texas to spread awareness about Pay it Forward, and raise $50K for their life-changing programs. We don't want to give this documentary away before its release, but below is a short visual diary into Ken's Run Across Texas for Recovery.
Trailer promoting Ken's run across Texas
Mapping Ken's run across the state
Pre-Run Media Coverage
San Antonio Express-News
San Antonio Current
The White Cloud team joined Ken and his round-the-clock support crew, Roel Gonzalez and Steve Carter, and countless supporters in El Paso, and captured his first several days as he ran some of the most difficult terrains along his run course.
WCMG Instagram reel
WCMG Instagram reel
Day 7 Instagram excerpt from Ken
Social media posts from Ken and his supporters
Ken ran in the face of west Texas wind and snow, swollen feet, hip pain, a strained right quad muscle, rain storms, and miles of boredom, and it was the support from Roel and Steve, friends, strangers, thrill seekers, avid runners, restaurant owners, gas station attendants, Pay it Forward, Haven for Hope, and the social media community that kept the legs under him moving. In fact, not only did overcome 840 miles, his pace average was between 8-8.5 minute mile, which makes his run across Texas the fastest known time ever recorded. Just amazing.
Our team caught up with Ken and his support crew in Waco and captured the last days of Ken's run to Logansport, LA. This is a mashup of some of that leg of his run.
Pictured: Roel Gonzalez, Steve Carter and Kenneth Anderlitch at the finish in Logansport, LA.
Post-Run Media Coverage
News 4 San Antonio
Fox 29
Ken's commitment to staying the course through obstacles seen and unseen helped raise over $60K (to date), which will offer roughly 150 people in recovery a safe, clean place to stay while they get through treatment.
There is so much of this story left to tell, and we will be in the editing room for the next several weeks stitching it all together.
This documentary, originally set for a January release, has been moved to February 2023 with talks of a private showing at an area Santikos theatre. Stay tuned to our Instagram for more details.
If you are moved by Ken's story and would like to donate to Pay it Forward, visit this link: https://www.payitforwardsa.org/run-ken-run